For the astute professional, the stream of new media creates unprecedented access to audiences. That requires an awareness of new media and a willingness to adopt different practices. Read how two professions are changing in the new edition of The Convergence Newsletter, http://sc.edu/cmcis/news/convergence/v8no7.html. Then join the conversation on Facebook.
Recent and archived issues of The Convergence Newsletter
Doug Fisher explores how public relations practitioners in government and education are adopting a publishing mindset. Instead of reacting to news stories, they are learning to set the agenda by pre-empting bad news or sending messages directly through their own channels. Read the article in the new edition of The Convergence Newsletter, and join the conversation on Facebook.
Recent and archived issues of The Convergence Newsletter
As social media continues to infiltrate newsrooms, classrooms and businesses, questions of its use and effectiveness widen.
In this issue, Dr. Glen Nowak, who is in charge of news and electronic media relations for the Centers for Disease Control and Prevention, discusses the integration of social media into the agency's communication efforts.
The CDC in Atlanta is one of the largest components of the U.S. government's health initiatives. It may be most widely known as the agency in the news when there is a disease outbreak, such as the recent H1N1 flu strain. But its mission is wider, to provide people and communities with all necessary expertise, information and tools to protect their health, according to the agency's website.
Nowak sat down with The Convergence Newsletter to further discuss social media. To read his comments, click here.
To read the entire issue, click here.
Recent and archived issues of The Convergence Newsletter
In April we took a special look at convergence internationally. As promised, we have revisited the topic, this time with perspectives from India and China, plus a how-to guide for keeping up with developments around the globe.
Read the October issue of The Convergence Newsletter here.
Recent and archived issues of The Convergence Newsletter
Sometimes the story isn't just about convergence that is taking place, but also about convergence that's not. Sunil Saxena explains that the Indian media have yet to experience major convergence, and why.
Read the full article here.
Recent and archived issues of The Convergence Newsletter
Much of the discussion about convergence in the U.S. has fixated upon computers. But in some parts of the world, the big story is what's happening with mobile technology. China is one of those places. We sat down with USC's Dr. Ran Wei for an update.
Read the full interview here.
Recent and archived issues of The Convergence Newsletter
You don't need to be in the thick of international convergence to know what's going on. TCN Executive Editor Doug Fisher tells us the best spots online for keeping up with global trends.
Read the full article here.
Recent and archived issues of The Convergence Newsletter
Read the conference schedule from October's issue here.
Recent and archived issues of The Convergence Newsletter
The October 2007 issue of The Convergence Newsletter has been released.
You can read the issue online at:
http://www.jour.sc.edu/news/convergence/v5no.4.html
In it, we offer three perspectives on how universities are making strides to adapt to the new realities of journalism and media convergence.
From the University of Hawaii’s Dr. Ann Auman: The challenges of initiating multiplatform journalism curricula and team teaching in traditional institutional environments.
From Texas Tech University's Dr. Andy Reddick: The need for good, solidly trained journalists no matter what the technological landscape may be.
From the University of North Carolina at Chapel Hill's Laura Ruel: Understanding and embracing all the media tools that journalism students can use to deliver well-crafted stories.
To sign up to receive The Convergence Newsletter by e-mail, just sent a message to convergence-news@gwm.sc.edu.
